Custom Websites for Kind, Purpose-Led Businesses
Intentional, beautiful websites designed just for you, from scratch.
You’ve outgrown DIY, and you’re ready for a website that reflects the depth, heart, and direction of your business. You’re ready to be seen, not just with something that looks nice, but with something that works. A custom-built online home that feels like you, connects with your dream clients, and supports your next season of growth.
A Website Designed Around You
Every business has its own rhythm and your website should reflect yours.
Our custom websites are handcrafted from the ground up, with your values, voice, and vision woven into every pixel. The result? A site that feels like home and one you’re proud to share, and one that quietly does the heavy lifting behind the scenes.
Whether you’re a coach, creative, wellness practitioner, educator, or something beautifully in-between, we design websites for purpose-led business owners who are ready to elevate their brand and step confidently into their next chapter.
A design studio crafting intentional branding and websites for lifestyle, wellness, e-commerce, and creative businesses that want to connect and grow.
FROM $4,000 AUD
Squarespace & Showit Custom Website
Your service deserves a space that feels timeless, polished, and easy for clients to navigate. Think clean layouts, intentional storytelling, and seamless booking or enquiry flows so your website works while you’re busy serving.
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Custom-designed pages
Content Questionnaire + Website Strategy
Custom CSS and coding
Copy Guide (pre-filled, so you’re never starting from scratch)
Help Guide PDF & Recorded Training for easy updates
Responsive design across devices
Basic SEO setup + Google Analytics integration
Domain connection + custom 404 error page
Blog set-up
Newsletter & social media integration
Coming soon / Instagram links page
1 month of post-launch tech support
Launch graphics to post your new site!
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To keep things clear upfront:
Showit, Squarespace, Kajabi or Shopify subscription fees
Paid apps, plugins, or third-party fees
Photography or videography
Copywriting (unless added on)
Branding (unless added on)
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On average, your new site will be live within 4–6 weeks from kick-off (depending on content readiness).
FROM $4,500 AUD
Shopify Custom Website
Designed for shop owners who want more than “just a store.” Your site will showcase your products beautifully, build trust with customers, and create an effortless buying journey from browsing to checkout. A streamlined online store that helps you sell more and stress less.
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Custom-designed pages
Set-up of your full shop:
Products added
Collections created
Checkout & cart page set up
Subscriptions enabled (if needed)
Shipping Set Up
App integrations (set up included — app costs not included)
Content Questionnaire + Website Strategy
Custom CSS & coding
Copy Guide (pre-filled for you to customise)
Basic SEO setup + Google Analytics integration
Blog set-up (if required)
Social media + newsletter integration
Coming soon page / Instagram links page (if needed)
Domain connection + custom 404 error page
Responsive design across all devices
Detailed walk-through & handover
1 month post-launch tech support
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To keep things clear upfront:
Showit, Squarespace, Kajabi or Shopify subscription fees
Paid apps, plugins, or third-party fees
Photography or videography
Copywriting (unless added on)
Branding (unless added on)
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On average, your new site will be live within 4–6 weeks from kick-off (depending on content readiness).
FROM $4,500 AUD
Kajabi Custom Website
For coaches, course creators, and membership-based businesses who want everything — website, courses, emails, and offers — all working together. A stunning, high-performing Kajabi ecosystem that saves you hours and scales your business on autopilot.
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Custom-designed pages
Course-specific pages:
Long-form sales page
Waitlist page
Lead magnet page
Thank you pages
Legal pages (with your copy)
Offers & checkout pages
Login page & member dashboard
Course library page
Forms & automations
Membership area set up
Upload of your course videos / resources
Automated emails (integrated with your platform)
Newsletter integration
Content Questionnaire + Website Strategy
Custom CSS & coding
Copy Guide (pre-filled for you to customise)
Graphic templates for future use
Basic SEO setup + Google Analytics integration
Blog set-up (if required)
Coming soon page / Instagram links page
Domain connection + custom 404 error page
Responsive design across devices
Detailed walk-through & handover
Website tutorials (recorded training)
1 month post-launch tech support
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To keep things clear upfront:
Showit, Squarespace, Kajabi or Shopify subscription fees
Paid apps, plugins, or third-party fees
Photography or videography
Copywriting (unless added on)
Branding (unless added on)
-
On average, your new site will be live within 4–6 weeks from kick-off (depending on content readiness).
What’s Included in a Custom Website
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We’ll design and build your website from the ground up, every page, every section, every feature crafted to suit your business. It’ll look like you, feel like you, and work like a dream.
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Your business is unique, and your website should reflect that. Whether you:
Offer services (coaching, creative, wellness, or consultancy)
Sell products online (through Shopify or Squarespace)
Run courses or memberships (on Kajabi or Showit integrations)
…we’ll design your site with the right flow, features, and structure to help your business thrive.
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No tech headaches. No overwhelm. Just a clear, supportive process with regular check-ins so you always know what’s next. We keep things moving forward while giving you space to think, breathe, and feel excited about the journey.
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Already have branding? Perfect, we’ll design your site around it. Still figuring it out? We can help refine your look so your fonts, colours, and visuals feel cohesive and consistent across every page.
SOME RECENT WORK.
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![Laptop on a wooden floor displaying a skincare website with a smiling woman holding a salad near a black table.]()
Bridget Hunt
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![Close-up of a wooden chair with a light-colored cushion, set on a wooden floor. The photo includes a partial view of a person's knee and the text 'COR PLACE' overlaid.]()
Blomstre
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![A laptop resting on a beige textured armchair in a cozy room, displaying a fitness website with a woman in workout attire performing a yoga pose.]()
Pilates Passion
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![Tablet displaying a beauty website titled KOITS, showing images of women applying makeup, placed on a light wood table next to a white ceramic vase with dry branches inside.]()
Koots
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![Abstract illustration with soft pink and brown shapes, centered with a logo and text that says 'Myotherapy and Woman's Wellness'.]()
Ignite
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![An iPad propped up on a white surface displaying a website about comprehensive care for pregnant couples and individuals, with a picture of two women holding a basket of vegetables, against a background of white curtains.]()
The Dietologist
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![A graphic design with overlapping colored circles in muted shades of blue, beige, and pink. The text 'rozanne perera' in large white stylized font and 'COUNSELLING' in smaller white font underneath.]()
Ashlee Kerford
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![A laptop displaying a webpage sits on a white desk next to a glass water carafe and glass, with beige curtains in the background.]()
Toth Shop
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![An iPad displaying a photography website resting on a textured beige couch, with sunlight casting shadows around it.]()
Bianca Woolhouse
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![HB Higgins]()
Parenting Collective
our next steps
Ready to work together?
We can’t wait to hear about your vision and start creating your dream website.
Frequently asked questions
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Timelines vary depending on the scope, but most custom websites take around 4–6 weeks from start to launch. I’ll guide you every step of the way so the process feels clear and supported from day one.
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Yes, these are my preferred platforms because they’re intuitive, visually beautiful, and empower you to manage your site with ease once we’re done. I’ll help you choose the one that’s best for your business goals.
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To make the most of your custom website experience, you’ll need:
Your website copy (or we can connect you with a trusted copywriter)
Professional branding (or we can create that too)
High-quality images
A clear understanding of your goals and ideal audience
Don’t worry, I’ll send you a questionnaire!
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Absolutely! Your site will be fully editable, no code required. You’ll also receive a custom training library with walkthrough videos so you feel confident making updates anytime.
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Yes. I know investing in your online presence is a big step, so I offer flexible payment plans to make it easier. Let’s chat about what works best for you.
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No problem, I offer branding design as an add-on. Together, we’ll create a visual identity that feels like you and aligns beautifully with your website.
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Yes, I include basic SEO on every custom website: thoughtful page structure, image optimisation, meta titles and descriptions, and keyword-friendly copy guidance to help boost your visibility online.
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Not at all! I work with purpose-led clients all over the world. Whether you’re in the mountains, by the coast, or halfway across the globe, I’ve got you.