Allure & Grace
ecommerce
Scope: branding & Website
About the project
A sophisticated and elegant brand identity paired with a seamless Shopify website for Allure & Grace Bridal, a Perth-based online boutique for modern brides and bridesmaids. The website provides a smooth, intuitive shopping experience, allowing visitors to explore curated collections, book at-home try-ons, and order their dream dresses with confidence — all from the comfort of home. The branding balances timeless elegance with approachable charm, reflecting the exclusive and personalised online shopping experience.
